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Consumer Insights Blog

Your Go-to Blog for Actionable Consumer Insights, Tips and Best Practices on Everything Voice of Customer

Latest Post

Turning Pain Points into Progress with VoC Data from Online Reviews
Turning Pain Points into Progress with VoC Data from Online Reviews
Star ratings are one of the ways consumers make their purchase decisions. Five-star ratings mean the product met consumer expectations and is worthy of being purchased,...
Florence Broder Florence Broder

Sep 23, 2024 ‧ 5 MIN.
All Articles Consumer Insights E-commerce General Innovation Marketing Product News
SWOT Analysis of Product: Use Cases and Examples

SWOT Analysis of Product: Use Cases and Examples

Knowing how to build a SWOT Analysis for products is a necessary skill for product managers and mark...

Simone Somekh

Apr 4, 2024 ‧ 5 MIN.
Q & A with Omer Kehat, Revuze VP Product

Q & A with Omer Kehat, Revuze VP Product

Omer Kehat joined Revuze as the VP Product back in September and has already left an indelible mark ...

Florence Broder

Mar 29, 2024 ‧ 5 MIN.
Competitive Product Analysis: Full Guide

Competitive Product Analysis: Full Guide

In this article, I will explain why it is essential to know your competitors and conduct comprehensi...

Simone Somekh

Mar 16, 2024 ‧ 14 MIN.
Will The Body Shop Be the Comeback Kid?

Will The Body Shop Be the Comeback Kid?

The Body Shop was founded by Anita Roddick in the late 1970s and started from humble beginnings with...

Florence Broder

Mar 11, 2024 ‧ 5 MIN.
Sentiment Analysis For Brand Building

Sentiment Analysis For Brand Building

They love me… they love me not? It’s a question most people ask themselves about loved ones. But...

Emily Louise Spencer

Mar 9, 2024 ‧ 18 MIN.
What is sentiment analysis and why does it matter?

What is sentiment analysis and why does it matter?

Sentiment analysis is the benchmark which brands use to measure satisfaction. It answers the questio...

Florence Broder

Mar 1, 2024 ‧ 5 MIN.
Unveiling the Future: Introducing the New Revuze UI

Unveiling the Future: Introducing the New Revuze UI

Drumroll, please… We’re thrilled to share the New Revuze UI with you. The fresh and modern look ...

Florence Broder

Feb 19, 2024 ‧ 2 MIN.
How Generative AI Transforms Cosmetics Product Development

How Generative AI Transforms Cosmetics Product Development

Taking your cosmetics product development to the next level is often a challenge. You need to priori...

Florence Broder

Feb 6, 2024 ‧ 7 MIN.
SWOT Analysis For Business Development

SWOT Analysis For Business Development

SWOT Analysis For Assessing Market Position Wouldn’t you want to know what’s working well, a...

Simone Somekh

Feb 5, 2024 ‧ 6 MIN.
How to Use Consumer Insights in Your Favor: The Definitive Guide (2024)

How to Use Consumer Insights in Your Favor: The Definitive Guid

Consumer insights are your customers’ truth - how they experience your product or service, how the...

Simone Somekh

Feb 4, 2024 ‧ 4 MIN.
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