The Consumer Insights Blog

Contemporary Opportunities For Industrial Sustainability

September 17, 2020September 21, 2020 Alon Ghelber

Industrial Sustainability – Reality or Myth? As environmental awareness grows, industrial trends must follow to support values held by consumers. A 2018 survey discovered that 81% of consumers strongly believe that companies have a responsibility toward the environment. The longstanding association between industrial practices with high energy, water, and pollution intensity has shifted to incorporate innovative and green solutions. Many brands are marketing wastewater reuse, energy efficiency, and lifecycle assessment…

How Digital Transformation Is Changing the World of eCommerce?

September 8, 2020September 14, 2020 Alon Ghelber

In this article we will look at the top four emerging technologies that can help eCommerce companies in their digital transformation process.

Customer Obsession: How To Build a Business Focused On Customers

September 2, 2020September 14, 2020 Alon Ghelber

Getting reliable consumer insights and acting upon them immediately is vital if an organization is to become truly customer-obsessed. Every specific consumer segment is different—and Revuze allows you instant access to all of them. Read more to understand how Revuze can help you

7 Biggest Fragrance Trends In a New Cosmetic Industry Report

August 11, 2020August 17, 2020 Alon Ghelber

Find out what are the 7 Biggest Fragrance Trends In Our Cosmetic Industry Report

Customer Acquisition eCommerce Strategies (2020 Updated)

August 9, 2020August 11, 2020 Alon Ghelber

In this article, we will learn some of the top customer acquisition eCommerce strategies.

How to Improve Net Promoter Score: The Definitive Guide

July 28, 2020August 9, 2020 Alon Ghelber

How do you ensure your customers are happy? Net promoter score can help you do that. Read more and learn how to improve your NPS.

Online Reviews VS Customer Surveys

July 26, 2020August 3, 2020 Alon Ghelber

If your company is not quite reaching sales targets, it may be time to ask your customers how they feel. Customer sentiment plays an essential role in determining the future of your brand. Feedback can provide essential information that can help your company improve products and services. Both reviews and surveys are essential resources for every business, and it is important for companies to ensure design the best online review systems in place.

Amazon Private Label: The Complete Guide for Launching Your Own Product

July 14, 2020July 20, 2020 Alon Ghelber

In this post, you get to find out how you can overcome those challenges and have a strong start when launching an Amazon private label product. Let’s get started.

How To Launch a Food Product In The UK

July 5, 2020July 6, 2020 Alon Ghelber

In this article, we will see food industry statistics, learn how to conduct product launch research, and choose an eCommerce strategy during COVID-19. We will also learn how to take your food business to the next level, identify some pitfalls to avoid, and discuss plans to position your product as the best in the market.

Building Brand Equity in 2020

June 29, 2020June 30, 2020 Alon Ghelber

This article will explain what is brand equity, why it is important, and how to build it.

How sustainability impacts sneaker sales

June 27, 2020June 27, 2020 Boaz Grinvald

In Revuze’s recent Athletic Footwear Industry Report we pointed Sthat sneakers and athletic footwear are leading the charge on sustainability in the apparel market. While most apparel products are simple, sneakers are different as they are complex and require various parts, compounds, and materials. AThe more “sporty” the shoe is, it usually requires more petroleum-based synthetic materials, making it more difficult to manufacture with sustainability in mind. According to a…