Come see Revuze at SAP Customer Experience Live!

Revuze will be showcasing it’s near real time CX Analytics at the SAP Customer Experience Live event, part of SAPPHIRE NOW. In addition we’re honored to be speak at the event as part of a panel called “From Data to Dollars, Learn How Three Startups Are Transforming Customer Experience (CX) Analytics”. Revuze is the first all automated CX Analytics technology, turning unstructured text from eCommerce sites, Social Media, call centers,…

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Revuze 6 Keys Focus Group

The 6 Keys to Focus Groups that Generate Valuable Consumer Insights

There’s no single right way to get into the heads of your customers. As a consumer insights pro, you have an entire toolbox of options when it comes time to get answers to your most pressing business questions. Sometimes the situation will call for customer satisfaction surveys. Other times, the problem will be complicated enough to warrant hiring a consultant for market research services. Here, we want to talk about…

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Market Research Services for Consumer Insights

How to Successfully Use Market Research Services for Consumer Insights

Getting in the heads of your customers (or consumers in general) can save you a lot of time and money in product development and marketing. But actually generating insights to find answers to your most pressing questions can be a challenge. Every consumer insights specialist is familiar with the tried-and-true techniques—surveys, focus groups, and social media monitoring. However, there comes a time when these techniques aren’t getting the job done…

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US fabric care industry

State of the US fabric care industry: Amazing Facts Inside

With the Revuze automated analysis of consumer opinions, anyone can turn any textual opinion data into actionable business intelligence. We leveraged our own technology to provide you with insights on the fabric care industry, analyzing online opinion data from several eCommerce sources. US fabric care industry – Market overview and research scope According to a recent analysis, the fabric care market (laundry and related products) size is $90.65B and is…

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Why negative consumer reviews are a better data source

Why negative consumer reviews are a better data source

With nearly 95% of shoppers reading online reviews before making a purchase decision (Spiegel Research Center) most brands work hard to drive more positive reviews of their products or services. So, they do everything in their power to get five-star reviews and prevent any negative reviews, right? What if we showed you the real value hides in negative reviews? Believe it or not, learning from positive reviews isn’t critical for your…

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Why text analytics and NLP are NOT the answer?

With 90% of the world’s data created in the last 2 years the world data is growing at a scary pace…there are so many ways now for consumers to share data and information that organizations everywhere need to analyze and deal with textual data. Obvious examples are customer service (returns, complaints), QA (failures, missing parts, packaging), product (popular features, negative reviews, competitive analysis) and market research (analyzing brands, products and…

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90% of the data was created recently

Market Research in a world where 90% of the data was created recently According to a recent report by IBM’s Marketing Cloud,  90% of the world’s data was created in the last 2 years!!! Isn’t it amazing? The world had grown 10X in data in 730 days at a rate of 2.5 quintillion bytes of data a day!…there are so many implications for this – where do you save all…

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Market Research: How to do it without (human) limits

Market Research Statistics According to a recent IBM research by 2020  US analyst and data jobs will grow 15% to a whopping 2.35M positions! It seems the more data there is we need more people to handle the data, especially market data. Isn’t something wrong with this picture? The more technology we have, better computers, more software options, smart machines – we still need more and more people? What do…

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