Ensure your brand has its finger on the pulse of what cosmetics consumers want!
In their recent report, Revuze showcases consumer trends in the Cosmetics Category, based on consumer reviews collected in 2023, for segments like; face makeup, eye makeup, lip product, nail product. The analysis was based on 1,356,852 unique reviews, scraped from e-tailers such as Amazon, Walmart and Target, and then classified into topics and sentiments using Revuze’s AI and machine learning system.