Market Research For New Product Launch
- Analyze any major competitor in the market from brand to product level
- Analyze consumer opinions in the market
- Minimize gaps between your new product, consumer wish list and competitors
- Prioritize MVP product capabilities based on detailed voice of the customer analysis
- Monitor product launch acceptance based on the voice of the customer
Market Research For Product Evolution
- Analyze any major competitor in the market from brand to product level
- Analyze consumer opinions in the market
- Minimize gaps between your new product, consumer wish list and competitors
- Prioritize MVP product capabilities based on detailed voice of the customer analysis
- Monitor product launch acceptance based on consumer voice
Customer Experience Management
- Know your market and your competition
- Ongoing customer satisfaction measurement
- Be the first to know about new market trends
Examples
- Understand the voice of the customer (VOC)
- Identify new competitors and new opportunities
- Leverage our customer sentiment analytics engine to analyse the market
- Identify white spaces
Product Listing Optimization
- Improve your Product’s ranking
- Understand product failures in details
- Localize your pain points in real time
- Obtain a complete catalog of your industry
Examples
- See which products in your sector rank best on Amazon.
- Identify your company’s pain points and your strategy’s weaknesses.
- Identify the keywords customers are searching.
- See how your main competitors perform.
eCommerce and retail Marketing
- Improve your ranking on eCommerce websites
- Find the top keywords that consumers talk about.
- Improve your ROI by optimizing your retail strategy
Examples
- Find new popular keywords and phrases for your listings.
- Choose your product images according to what’s in demand.
- See which products in your sector rank best on Amazon.
- Identify your company’s pain points and your strategy’s weaknesses.
- Identify the features your customers like and dislike the most.
- Monitor your competition as you define your marketing strategy.
For Supply Chain Managers
- Compare retailers based on voice of customer
- Understand consumer issues per retailer
Examples
- Compare consumer satisfaction from retailers across topics such as Availability, Shipping etc.
- Analyze voice of the customer per retailer / channel
- Identify retailer specific issues
- Know which retailers can improve and where
Quality And Customer Satisfaction Monitoring
- Fully understand your customer satisfaction.
- Improve customer satisfaction and star ratings.
- Boost your customers’ brand loyalty.
- Always know your Net Promoter Score.
Examples
- View all the topics your customers care about.
- Examine changes in sentiment and satisfaction.
- Identify the features your customers like and dislike the most.
- See how your product compares to its competitors.
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