{"id":7890,"date":"2020-09-08T07:07:49","date_gmt":"2020-09-08T07:07:49","guid":{"rendered":"https:\/\/www.revuze.it\/?p=7890"},"modified":"2020-09-08T07:07:49","modified_gmt":"2020-09-08T07:07:49","slug":"how-digital-transformation-is-changing-the-world-of-ecommerce","status":"publish","type":"post","link":"https:\/\/www.revuze.it\/blog\/how-digital-transformation-is-changing-the-world-of-ecommerce\/","title":{"rendered":"How Digital Transformation Is Changing the World of eCommerce For The Better?"},"content":{"rendered":"\n
Digital transformation has become necessary for eCommerce companies looking to stay ahead of their competitors. 27% of companies<\/a> feel digital transformation is now a matter of survival.\u00a0<\/p>\n\n\n\n The spending on digital transformation is forecast to grow to $1.3 trillion in 2020<\/a>, and the number is likely to increase to $2.3 trillion in the next three years.\u00a0<\/p>\n\n\n\n Certain technologies like AI and cloud computing offer promising benefits to ecommerce businesses. It includes personalizing the customer experience, better website management, and reduction in operational costs.\u00a0<\/p>\n\n\n\n Let\u2019s have a look at the top four emerging technologies that can help ecommerce companies in their digital transformation<\/a> process.\u00a0<\/p>\n\n\n\n AI is used in ecommerce for providing personalized product and content recommendations, fraud detection, price optimization, and customer segmentation.\u00a0<\/p>\n\n\n\n Artificial intelligence is also being implemented by online retailers to provide solutions to customer queries.\u00a0<\/p>\n\n\n\n Brands like L\u2019Or\u00e9al have already started putting digital transformation as their first priority. L\u2019Or\u00e9al saw a 55% growth in its eCommerce sales<\/a> in the year 2019 as compared to 2018.\u00a0<\/p>\n\n\n\n Choose an AI platform on your eCommerce website depending on what you want to achieve or provide (personalization, customer support, predict trends, etc.).\u00a0<\/p>\n\n\n\nEmerging Technologies in Digital Transformation<\/strong><\/h2>\n\n\n\n
Artificial Intelligence<\/strong><\/h2>\n\n\n\n
Cloud Computing<\/strong><\/h2>\n\n\n\n