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Consumer Insights Blog

Your Go-to Blog for Actionable Consumer Insights, Tips and Best Practices on Everything Voice of Customer

Latest Post

Turning Pain Points into Progress with VoC Data from Online Reviews
Turning Pain Points into Progress with VoC Data from Online Reviews
Star ratings are one of the ways consumers make their purchase decisions. Five-star ratings mean the product met consumer expectations and is worthy of being purchased,...
Florence Broder Florence Broder

Sep 23, 2024 ‧ 5 MIN.
All Articles Consumer Insights E-commerce General Innovation Marketing Product News
How to Successfully Use Market Research Services for Consumer Insights

How to Successfully Use Market Research Services for Consumer I

Getting in the heads of your customers (or consumers in general) can save you a lot of time and mone...

Boaz Grinvald

Feb 25, 2019 ‧ 6 MIN.
State of the US fabric care industry: Amazing Facts Inside

State of the US fabric care industry: Amazing Facts Inside

With the Revuze automated analysis of consumer opinions, anyone can turn any textual opinion data in...

Boaz Grinvald

Jan 17, 2019 ‧ 4 MIN.
Why negative consumer reviews are a better data source

Why negative consumer reviews are a better data source

With nearly 95% of shoppers reading online reviews before making a purchase decision (Spiegel Resear...

Boaz Grinvald

Oct 22, 2018 ‧ 4 MIN.
The Top 3 Untapped Sources For Customer Analytics

The Top 3 Untapped Sources For Customer Analytics

What is Customer Analytics? According to a recent report by IBM’s Marketing Cloud, 90% of the worl...

Boaz Grinvald

Aug 1, 2018 ‧ 3 MIN.
Why text analytics and NLP are NOT the answer?

Why text analytics and NLP are NOT the answer?

With 90% of the world’s data created in the last 2 years the world data is growing at a scary pace...

Boaz Grinvald

Feb 12, 2018 ‧ 3 MIN.
90% of the data was created recently

90% of the data was created recently

Market Research in a world where 90% of the data was created recently According to a recent report b...

Emily Louise Spencer

Jan 31, 2018 ‧ 3 MIN.
Market Research: How to do it without (human) limits

Market Research: How to do it without (human) limits

Market Research Statistics According to a recent IBM research by 2020  US analyst and data jobs wil...

Boaz Grinvald

Jan 22, 2018 ‧ 3 MIN.
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