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Turning Pain Points into Progress with VoC Data from Online Reviews
Turning Pain Points into Progress with VoC Data from Online Reviews
Star ratings are one of the ways consumers make their purchase decisions. Five-star ratings mean the product met consumer expectations and is worthy of being purchased,...
Florence Broder Florence Broder

Sep 23, 2024 ‧ 5 MIN.
All Articles Consumer Insights E-commerce General Innovation Marketing Product News
Creating a GTM Strategy Leveraging Consumer Insights from Online Feedback 

Creating a GTM Strategy Leveraging Consumer Insights from Onlin

In today’s hyper-competitive market, the success of a product launch can often hinge on a comp...

Florence Broder

Sep 19, 2024 ‧ 7 MIN.
​​Branding: Leveraging Consumer Insights for Brand Success

​​Branding: Leveraging Consumer Insights for Brand Success

As a long-established brand, there’s no doubt that you’ve experienced ups and downs in the marke...

Florence Broder

Jul 22, 2024 ‧ 6 MIN.
Using Opinion Mining to Understand Declining Sales

Using Opinion Mining to Understand Declining Sales

Remember the product you launched a year ago? The one you put a lot of marketing resources behind…...

Florence Broder

Jul 22, 2024 ‧ 3 MIN.
Time to Market: How to Measure and Accelerate Your Top KPI

Time to Market: How to Measure and Accelerate Your Top KPI

Time to market (TTM) is a key metric for increasing a new product’s chances of success. Learn abou...

Emily Louise Spencer

Jul 21, 2024 ‧ 7 MIN.
Cut Through the Noise: Effective Brand Monitoring Strategies

Cut Through the Noise: Effective Brand Monitoring Strategies

Are you finding it challenging to constantly monitor your brand and competition while distinguishing...

Florence Broder

Jul 17, 2024 ‧ 3 MIN.
Juvenile Products Safety Trend Analysis Report & Insights

Juvenile Products Safety Trend Analysis Report & Insights

In an era where consumer safety is paramount, especially in products designed for children, Revuzeâ€...

Florence Broder

Jul 10, 2024 ‧ 4 MIN.
The Psychology of Purchasing: Key to Online Reviews

The Psychology of Purchasing: Key to Online Reviews

When it comes to social listening, most companies take it seriously, investing in sophisticated SaaS...

Florence Broder

May 5, 2024 ‧ 5 MIN.
5 Ways to See How Your Brand Measures Up

5 Ways to See How Your Brand Measures Up

Whether you’re a marketing professional or in innovation, understanding your brand’s position in...

Florence Broder

Apr 25, 2024 ‧ 5 MIN.
Boosting Product Reviews: Innovative Strategies Across the Web

Boosting Product Reviews: Innovative Strategies Across the Web

Ever wondered how many consumers actually review products? The fact is, it’s not that many. Only 5...

Florence Broder

Apr 24, 2024 ‧ 5 MIN.
Sentiment Analysis For Brand Building

Sentiment Analysis For Brand Building

They love me… they love me not? It’s a question most people ask themselves about loved ones. But...

Emily Louise Spencer

Mar 9, 2024 ‧ 18 MIN.
Product Launch Marketing Plan in 8 Key Steps

Product Launch Marketing Plan in 8 Key Steps

In this article, we will learn why it's essential to create a product launch marketing plan, discuss...

Simone Somekh

Jan 27, 2024 ‧ 9 MIN.
Cracking the Energy Drink Market: How Red Bull Can Stay Ahead of Monster

Cracking the Energy Drink Market: How Red Bull Can Stay Ahead o

Who hasn’t worked an all-nighter and grabbed a Red Bull? The energy drink brand owned the market f...

Florence Broder

Jan 23, 2024 ‧ 5 MIN.


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